Boost Your Online Marketing With a PPC Management Agency

Paid Search Advertising Built For Your Business

As a PPC services provider, we are aware that each company is different. For this reason, we create tailored paid search advertising plans that meet your unique requirements and promote lead creation. To begin, get in touch with us right now.

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Paid Search Advertising Agency Built For Your Business: Do You Provide a Service or Sell Products?

We create unique paid search advertising tactics that can help you stand out in the crowded internet market, depending on the kind of business you operate. When it comes to putting your PPC advertising on search engines, our staff can help. We can assist you whether you’re looking to hire a lead generation marketing firm or require PPC management for e-commerce.

Lead Gen

Generate qualified leads using the many features and ad formats search networks offer. Position your ads in front of audiences looking for your services through a lead-generation marketing agency.

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Ecommerce

Showcase your products through dynamic shopping advertising, including Microsoft and Google Ads. PPC management for ecommerce that targets and engages your business with high-intent buyers online.

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TRUSTED BY BUSINESSES LIKE YOURS

"I am happy with the way you work! I have had nothing but a great experience. Uptrend PPC is evolving in reporting, and I can keep learning and understanding what's going on with my account through an innovative performance dashboard."
Travis L.
Travis L.Norwall PowerSystem
"In our monthly meetings, we get detailed reports and explain the trends and significance of the data so that we may improve our performance in drawing new leads to our website. Responses to our inquiries are always prompt, and support is greatly appreciated."
Jude Feuerbach
Jude FeuerbachCerium Labs
"Our Paid Search Strategist is always changing things up and testing out new ways to improve results, always on top of everything."
Alan Beckwith
Alan BeckwithWL Partner

Why Hire Uptrend PPC AS YOUR PPC SERVICES AGENCY

SKILLED IN PAID SEARCH WITH A HUMAN-CENTERED TOUCH

Work with a paid search advertising agency with the experience, know-how, and ongoing learning to tackle your challenges and objectives across various industries, including yours.

14+

Years of experience

35,000+

Accounts managed across
dynamic marketing platforms:

400M+

In media spend

Your Team of Digital Marketing Specialists Consists Of:

Digital Marketing Manager

Strategic Account Manager

Digital Marketing Strategist

Tracking Specialist

and more

Case Study

Paid Search in Action Through
Custom Strategies

The Challenge

Uptrend PPC was approached by Norwall Power Systems, a customer that specializes in selling emergency backup power generators and related equipment, in search of a PPC management agency to boost traffic and revenues. Our PPC services agency’s skilled Google and Microsoft Ads management helped them find opportunities, enhance the quality of their traffic, and re-engage past visitors to create an additional source of income.

The Strategy

  • Attribution model change
  • Tracking tools and settings upgrade
  • Automated bidding strategies implementation
  • New remarketing audience segments
  • Ad customizers and ad variations usage
  • Marketing reach enhanced with Microsoft Ads

The Results

By implementing these strategies, Uptrend PPc’s paid search specialists increased ROAS by 125%, reduced CPA by 62%, and boosted transactions by 45% in just five months.

125%

Increase in ROAS

62%

Decrease in CPA

45%

Increase in Transactions

Get a Free Digital Marketing Audit

Gain valuable insights into your paid search efforts with a comprehensive, no-obligation audit. Discover opportunities for improvement and see how we can help you achieve better results.

Schedule Your Free Audit

Paid Search Advertising + Creative Services:
The Perfect Combo

Working with Uptrend PPC gives you access to professional paid search advertising as well as the creative services you need to improve your campaigns. We provide banner design, landing pages, and video content to help you get the most out of your marketing budget.

Video Content

Our AV production team creates high-quality videos that enhance your paid campaigns. Whether showcasing products or re-engaging customers, our videos are crafted to drive results and build brand presence.

Banner Design

Our creative team delivers unique banner designs for PMax, remarketing, display, and more. Stand out with captivating banners that connect with audiences and highlight your products and services.

Landing Pages

Visually stunning and designed to convert, our landing pages combine sleek design with powerful copy to deliver seamless user experiences that drive engagement and conversions.

Advertising Success Through Platforms & Tools

Uptrend PPC’s marketing management efficiency goes beyond the marketing experts behind it.

We maximize the best marketing performance using a MarTech stack of software and tools.

A reporting tool that provides simplified and accurate online data with insights into your cross-platform campaign performance to help feed into your monthly reports, optimization efforts, and marketing strategy opportunities.

With BrightLocal’s search engine optimization tool, our team will track your business’ search rankings, build citations, monitor online reviews, and stress local search performance.

From content auditing, backlinking opportunities, keyword research, and competitor strategy, your SEO marketing efforts are personalized even further.

With Yext’s support, our team will automatically audit your business directory listings, updating and replacing inaccurate information as needed. They will also identify listing opportunities that can enable you to fill a void where no information previously existed.

Call tracking technology that highlights which marketing channels drive calls, texts, form fills, and other valuable actions to ensure your marketing dollars are allocated efficiently.

DOMINATE SEARCH NETWORKS WITH
STRATEGIC ADVERTISING

Position your business on Google and Microsoft networks through Search, Shopping, Display, and Remarketing campaigns. With a strategy built on years of industry experience and benchmark data, your business can achieve the results it needs in paid search advertising.

Campaign Audit

  • Campaign Review Opportunities
  • Site Services or Products Analysis
  • Business Goals & Objectives Setup
  • Tracking & MarTech

Market Research

  • Competitor Research
  • Keyword Research (Includes Negative Keywords)
  • Industry Market Trends & Consumer Behavior
  • Strategy Development & Creation

Campaign Building

  • KPI Setup
  • Campaign Structure
  • Product Feed Clean Up
  • Technical Onboarding
  • Conversion Tracking Installation

Optimization & Testing

  • Search Query Analysis
  • Negative Keywords
  • Ad Copy & Landing Page
  • A/B Testing
  • Device Performance

Reporting Results

  • Performance Forecasting
  • Attribution Models
  • Deep Dive & Analytical Digest
  • Campaign Results
  • Next Steps

Expansion Strategy

  • New Channels & Networks
  • Marketing Budget Review
  • Campaign Structure
  • New Campaign Testing & Targeting Criteria
  • Review of Strategy Enhancements

Frequently Asked Questions About Paid
Search Advertising

Paid search advertising helps you reach your target audience by displaying ads when potential customers search for your products or services. Below are common questions and how Uptrend PPC can optimize your campaigns for success.

What is paid search, and how does it work?

Paid search advertising helps you reach your target audience by displaying ads when potential customers search for your products or services. Below are common questions and how Uptrend PPC can optimize your campaigns for success.

The amount you should spend on Google Ads depends on your business goals, industry, and competition. At Uptrend PPC, we help you determine a budget based on your objectives, audience size, and cost per click (CPC) trends. Whether you’re working with a small budget or looking to scale, we optimize ad spend to deliver maximum ROI.

Paid search can deliver quick results, often within days or weeks. However, achieving consistent, long-term success requires ongoing optimization. Uptrend PPC continuously refines your campaigns to ensure that your ads improve over time, helping you meet your business goals efficiently.

Almost any business that wants to reach a targeted audience online can benefit from paid search. From e-commerce and local services to B2B companies, paid search helps drive relevant traffic, generate leads, and increase sales. Uptrend PPC customizes strategies to meet the unique needs of different industries and business sizes.

We conduct thorough keyword research based on your industry, target audience, and competitors. By identifying high-performing keywords that align with your business objectives, Uptrend PPC ensures your ads reach users who are actively searching for products or services like yours. This approach maximizes your ad relevance and drives more qualified traffic.

Don’t Know Where to Start?

Let’s examine your ongoing endeavors. We’ll simplify it to just the most basic marketing you’ll require to begin going, and then we’ll take it from there.